From the category archives:

SEO

Just a quick post to show that Google has started to nofollow all links on new Google Profiles.  This is too bad for a quick SEO shot in the arm, but also makes sense, since most of the people who knew about Google Profiles were SEO’s anyway :-) 

Oh well, on to greener pastures!

As an user on BlogCatalog notes,

The links on your Google profile will be nofollow, but the links on your Google Reader shared items page (as of the time I write this) are NOT nofollow.

Linking to your profile on your site or blog is a great idea, but linking to your shared items page is an even better one.

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SEO & Switching Domains

September 16, 2009

in Domains, SEO

Moving a domain SEO implications

Goodbye old friend. Hello shiny new domain!

Recently I moved my company’s domain from KatzWebDesign.net to KatzWebServices.com to reflect the change of the business name (over one year ago) from Katz Web Design to Katz Web Services, Inc., to reflect the in company services offerings, and to have a .com domain.

This is a simple switch, not re-launching a new website — just moving the same site from one domain to the next. Here’s how I approached the switch, and it’s a solid method to use for any domain switch: Read the rest of the article »

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William Shatner != SEO

A comparison in travel sites search results page titles

Wow, Priceline…who did you hire for SEO?

I was shopping around for a good price on a hotel in Aspen when William Shatner’s “Falcoln of Truth” showed me how not to write page titles.

Check out Priceline’s horrific search results page title:
Priceline.com - hotel, hotel reservation, cheap hotel, las vegas hotel, boston hotel, hotel deal, new york city hotel, hotel rooms, motel, lodging, accommodations, casino hotel, priceline

That is a terrible example of keyword stuffing, and is…well…awful. Even search results pages should be optimized. Priceline should know that! Read the rest of the article »

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As seen on 7News – View the video on TheDenverChannel.com

Denver 7News

Why Google Profiles matter to you

Receive monthly tips like this one on how to get online exposure

As featured on the May 20th 7News program featuring Zack Katz of Katz Web Design, Google Profiles are a great way to be found online for your own name, even if you don’t have a website.If you set up an online profile with Google, a person looking for you online will be able to find you more easily.

Your profile will show up in search results

In the past, if you wanted to be listed in search results for your own name (it’s called a “vanity search”), you often needed your own website. Google is changing that, and giving users the power to show up in a search result with a picture and link to their profile.

Google Profile Embedded Results

The Google Profile box embedded in the search results for Zack Katz

In April, Google has started giving Profiles a prominent placement in search results. It is safe to presume that Google will be further incorporating the Profiles in the future, and assigning them more value. If you want to improve your findability online, setting up a profile is a great step to take. Read the rest of the article »

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An Inside Look: 4 Step SEO for a Denver Solar Company

March 3, 2009

4 Steps to optimize a website — a Denver solar case study
This is an inside look into my process for optimizing a pre-existing website. This will cover lots of the aspects of the SEO I’ve done, but not all of it…These steps are often my first round of optimization on a site. Once I do these four vital SEO steps, [...]

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You need Denver SEO if you want to rank well in Google.

February 4, 2009

Can a Denver business afford to rank poorly in search engines?
Katz Web Design is an SEO company in Denver. This is our blog.  Need help with your website’s search presence? Call 303-362-0451 for a free consultation.
Denver SEO Case study: Ignite Matchmaking

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SEO It! Bookmarklet – Improves Search Results in iPhone & Safari

January 28, 2009

Format your search results for SEO
Works great for SEO searches on the iPhone!
t’s frustrating doing searches with SEO in mind, then having Google add SearchWiki, personalized results, and other localizations that mess up what you wanted: accurate results. Here’s the solution: The SEO It! Bookmarklet.

I do lots of searching as an SEO. I look for ranking, competition, additional [...]

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SEO implications for updating your website

January 20, 2009

Will a website redesign hurt my rank?
When I am working with a client that already has a website, one of the first questions I am asked is “How will redesigning my website affect my rank?“ Here’s what to expect when launching your new website:
Your website will take a hit in the SERPs for 20-30 days
Without fail, I’ve found that [...]

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Doing the legwork — No SEO guts, no SEO glory

January 8, 2009

SEO and continuing education
It’s easy to know SEO concepts. It’s another thing to put them into good use and do the work involved in optimizing a site.
 Yesterday, I was at a barnes and noble and saw the book SEO Bible. I flipped through the pages and I knew everything I saw. But if “Joe the SEO” reads [...]

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