About Katz Web Services
Katz Web Services is a web development company operated by Zack Katz.
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Tag Archives: Design
Obama White House Website Design — the President's Web Site
Update: the new White House Website is launched!
The new White House website design: what to expect?
We know who President-Elect Barack Obama’s web designers were: SimpleScott, and later Walker Hamilton too. My sources tell me (don’t you have sources? 
) that Scott Thomas and Walker Hamilton are no longer working with the Obama or Change.gov website. Scott Thomas is busy working on an art collective project (VERY cool stuff).
Change.gov web design
The Change.gov site is basically BarackObama.com restyled a bit. The Change.gov site uses many resources from the barackobama.com website, including most of the main CSS file. The Change.gov website was designed by Matt Ipcar. The Change.gov website’s back-end (just like the Obama website) is being handled by Blue State Digital.
What can we learn about the WhiteHouse.gov web design?
If the Change.gov web site is any indication, we can extrapolate the following:
Westside Business Builders chooses Katz Web Design
Westside Business Builders is a networking group based in Golden, Colorado. Their website provides general information about the group, and it serves as a member directory. Katz Web Design is a member of the group.
The membership committee asked Katz Web Design to prepare a proposal for the WSBB website, and this Wednesday, the group voted to have KWD redesign the website to improve appearance and functionality.
Posted in Design, KWS, SEO
Tagged Denver SEO, Design, Functionality, Golden, interface, Layout, Optimization, SEO, Structure, Web Design, Website Redesign
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Katz Web Design re-branding — New logo and website preview
The current KWD website was never a permanent solution, but it was the direction I had been going. That has changed. I am proud to officially announce a rebranding of Katz Web Design, and give a preview of what’s to come.
The new logo (draft)
The future website (draft)
Click on image for a higher-resolution screenshot.
What do you think?
Post a comment below.
Posted in Design, KWS
Tagged Branding, Design, graphic design, Logo, Logo Design, Rebranding, Web Design, Website, Website Redesign
2 Comments
How does a 30% conversion rate sound?
I like to brag every now and then.
When we set out to design a landing page for my Denver client, we had our eyes set on a minimum 2% conversion rate for their pay-per-click campaign. Currently, we’re achieving a 15.94% overall conversion rate. I made some tweaks to the form design last week, and for the past 6 days, the landing page is getting a 30% conversion rate (that’s pretty good )
Posted in Design, KWS
Tagged Amazon, Analytics, Conversion Rate, Design, Funnel, Landing Page, Landing Page Design, Portfolio, Squeeze Page, Web Design
1 Comment
Landing page design — Activating emotions generates leads
Adding value to your landing page
Landing page design is focused on having a user perform an action. Every piece of content should revolve around why and how a user should perform that action. Landing pages don’t need to be dull or static, however. I’m going to talk about a simple way I spruced up a career-oriented landing page: a salary calculator.
At CareersWithDish.com, we wanted to entice sales professionals to apply for a job with Dish Network. We featured the standard landing page content, including:
- 8 compelling reasons to work for Dish
Tagged Calculator, Conversion Rate, Denver, Design, Emotions, Form, Funnel, Landing Page, Leads, Motivation, Portfolio, Squeeze Page, Users, Value
1 Comment
Landing page design – Dish Network
Katz Web Design has just completed a landing page for Dish Network (a Fortune 300 company) to help them streamline their hiring process.
(By the way, if you’re looking for a sales job near Denver, Colorado [in Littleton], check out Dish. They’ve got great packages for sales representatives.)
The purpose of a landing page (or “Squeeze page,” “Funnel page”, or “Lead capture page”) is to keep the user focused on only what you want them to do. In this case, Dish wanted users to:
- Fill out a form to start their job application process
Posted in KWS, Web Design Portfolio
Tagged Analytics, Application, Conversion Rate, Design, Form, Funnel, Landing Page, Leads, Portfolio, Squeeze Page
2 Comments
Ignite Matchmaking Complete
Ignite Matchmaking is a professional matchmaker in Denver, Colorado. Sheryl Williams, President of Ignite asked Katz Web Design to increase the effectiveness of her website. The Previous Ignite Matchmaking Homepage was not visually interesting, had little information about the matchmaking process, and was not well constructed (using XHTML and CSS).
The new home page has a graphic that outlines the five steps and calls users to action with a simple choice: I am a Man or I am a Woman. The site now has a blog that will entice visitors to stay longer.
