About Katz Web Services
Katz Web Services is a web development company operated by Zack Katz.
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Tag Archives: Emotions
Landing page design — Activating emotions generates leads
Adding value to your landing page
Landing page design is focused on having a user perform an action. Every piece of content should revolve around why and how a user should perform that action. Landing pages don’t need to be dull or static, however. I’m going to talk about a simple way I spruced up a career-oriented landing page: a salary calculator.
At CareersWithDish.com, we wanted to entice sales professionals to apply for a job with Dish Network. We featured the standard landing page content, including:
- 8 compelling reasons to work for Dish
Tagged Calculator, Conversion Rate, Denver, Design, Emotions, Form, Funnel, Landing Page, Leads, Motivation, Portfolio, Squeeze Page, Users, Value
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