Google Base updates their guidelines faster than Interspire updates its Shopping Cart.
Upon launching the new MakeUpMania.com website, I discovered that the XML feed that Interspire generates for Google Base is not properly structured. There were many hits and misses before making the modifications necessary to get the feed approved.
Fixing the generated feed
Below are fixes to three issues that kept throwing errors on the Google Base side.


Katz Web Services is a