Tag Archives: Local SEO

FOUND: A Guide to The Most Profitable Service Industry Niches

Keyword Niche Finding Sniper

This should be tagged as “Dangerously Powerful”

At the bottom of this article is a download
containing detailed per-lead pricing for hundreds of industries.

The ServiceMagic Fee Schedule is a guide to where the money is.

When trying to create niche websites, research is very important. You need to ask the following questions:

  • What are the most profitable industries?
  • How much can I make or should I charge per lead/sale?
  • What keywords should I focus on?

ServiceMagic.com has done all the work for you.

Service Magic provides cost per lead data on virtually all home services-related industries and some others including pet sitting ($10/lead), photo portraits ($12/lead), wedding DJ ($12/lead).

Posted in SEO | Tagged , , , , , , | 3 Comments

Google Place Pages – Google Finally Shows its Answer to Yelp.com

Google finally goes “local directory” in Place Pages

Google had been lagging behind sites like Yelp.com in providing a place to find information about businesses. If you did a local search, you would have a “More info…” link that would expand your search result inside the map and have tabs that were badly organized. Not anymore. Enter Place Pages. Google explains it well: “Now, instead of just getting a slightly bigger bubble, you’ll get an entire page of rich details, like photos, videos, a Street View preview, nearby transit, reviews and related websites.”

But don’t let them fool you. This is not just a minor improvement. This is a major entry in the directory website world. Think MerchantCircle, Yelp, CitySearch, etc.

Google Place Pages is a crazy directory…

http://maps.google.com/places/us/denver/s-queen-way/904/-katz-web-services-seo-&-web-design

Google now has pages for each of the “directories” in the URL. The street you live on now has its own Place Page.

…but Place Pages are still “search results”

Place Pages also seem to guess what you’re looking for. If Google thinks that the URL you have entered is related to a page, it will display the related information.

Interesting examples:

Posted in Google | Tagged , , , , , , , , , , , , | 1 Comment

How to Create a Google Profile and Manage your Online Reputation

As seen on 7News – View the video on TheDenverChannel.com

Denver 7News

Why Google Profiles matter to you

Receive monthly tips like this one on how to get online exposure

As featured on the May 20th 7News program featuring Zack Katz of Katz Web Design, Google Profiles are a great way to be found online for your own name, even if you don’t have a website.If you set up an online profile with Google, a person looking for you online will be able to find you more easily.

Your profile will show up in search results

In the past, if you wanted to be listed in search results for your own name (it’s called a “vanity search”), you often needed your own website. Google is changing that, and giving users the power to show up in a search result with a picture and link to their profile.

Google Profile Embedded Results

The Google Profile box embedded in the search results for Zack Katz

In April, Google has started giving Profiles a prominent placement in search results. It is safe to presume that Google will be further incorporating the Profiles in the future, and assigning them more value. If you want to improve your findability online, setting up a profile is a great step to take.

Posted in Google, SEO, Tutorial | Tagged , , , , , , , , | 7 Comments

An Inside Look: 4 Step SEO for a Denver Solar Company

Matzen is a Denver solar company

4 Steps to optimize a website — a Denver solar case study

This is an inside look into my process for optimizing a pre-existing website. This will cover lots of the aspects of the SEO I’ve done, but not all of it…These steps are often my first round of optimization on a site. Once I do these four vital SEO steps, I move on to content SEO and more link-building.

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New Google search results — OneBox is upgraded

OneBox SEO

Google’s OneBox results getting smarter

Recently, Google seems to have updated their algorithm for when they show the mapped results (or, “OneBox”). It used to be that the OneBox would show up when viewing 10 results at a time for many most local searches. Now, the OneBox only shows up when viewing locally relevant industries or when a certain number of results are displayed at once.

Posted in Google, SEO | Tagged , , , , , , , , , , , | 5 Comments