About Katz Web Services
Katz Web Services is a web development company operated by Zack Katz.
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Tag Archives: Projects
Warning: Create your website at your own risk!

We know better now.
My wife and I have just bought our first house. It has been updated, it looks great, and we’re slowly making it our own. When we bought it, we planned on installing our own laminate flooring. We bought a circular saw, read a few how-to articles, and felt generally pretty confident. It can’t be that hard!
Each day after work, my wife and I would come to our new house to work on the floors. We started in the small room to get a handle on the process. To make a long (and painful) story short, 8 hours in, we had only completed about 30 square feet. It was a disaster.
By doing flooring ourselves, we managed to:
- Turn our new house into a source of frustration
- Spend valuable energy
- Waste three nights of our lives
- Burn ourselves out
In the end, we hired a professional. Now the project is done, and it looks great.
Posted in Design
Tagged Amateur, Career, Development, DIY, House, Professional, Projects, Web Content, Web Design
5 Comments
How to Define Your Website Audience – includes a PDF sample!

This two-page PDF file is an example of how to define your website audience. When you create a website, it’s important to have in mind for whom you’re designing.
When designing landing pages, it is especially important to focus on an audience and craft every piece of content to fit that profile.
Feel free to use the audience profile PDF as an outline for your projects.
Defining Your Website Audience (250.6 KiB, 2,575 hits)
Posted in Design
Tagged Audience, Content, Development, Planning, Profile, Projects, Web Content, Web Design
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Content is king…when can I get it?
As a web designer / developer, my job is pretty straight forward: I design a website, code it, and add the content. But that’s not all. I’ve also got to be a pest, hounding clients for content.
At the beginning of each project, it’s always a good idea to get a firm grasp on exactly what content is going to be on the website. Defining a site map is vital to developing a website. A simple list helps you figure out what is needed. Below is a sample:
- About us
- Employees
- Bio paragraphs
- Head shots
- Employees
Posted in Design, KWS
Tagged Clients, Content, Customer Service, Deadlines, Deliverables, Development, Invoice, Invoicing, Projects, Self-employment, Timelines, Web Design
2 Comments