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Tutorial

Real estate website screenshot

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In Part 1 of Building a real estate website in Wordpress, you learned about a plugin called FreshPost that we used to set up the basic structure of your real estate website.  Using this article, you will be able to display a single listing page that has all the content your real estate website will need.

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Now Safari’s just as cool as Firefox

If you’re a web developer on the Mac, you may be sick of everyone talking about Firefox Addons that do everything but wipe your ass. True, Firefox is a great browser that is very expandable, but I love Safari, and I want to do as much web development on Safari as possible.

The feature that I missed the most in Safari was Disable Styles and Disable Javascript, both of which are super-easily done in Firefox via the Web Developer Plugin. With the advent of Safari 3, disabling CSS and Javascript is as simple as a keystroke combination of your choice!

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Note: the following will not work on all server configurations, which may be why you’re using SSI in the first place. Call your server administrator/tech support and see if the following techniques are supported.

Escape static HTML

If you want the power and flexibility of PHP but don’t want to (or can’t) shift away from HTML, you can actually tell your server to read all HTML files as PHP by making one simple change to a file called .htaccess.

Here’s how:

  1. Create a file called .htaccess if you don’t have one already, and save it to your root folder

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Search Engine Optimization is not voodoo; it directly translates into how well your website performs.  The Ignite Matchmaking website was not performing well last September for their main keywords.  Katz Web Design redesigned their site, optimized the site for their keywords, and now, look at their ranking:

  • Denver professional matchmaker: 1
  • Denver match makers: 2 (up from under 1000)
  • Denver matchmaking services: 2 
  • Denver matchmakers: 2 (up from 284)
  • Denver matchmaker: 3 (up from 508)
  • Matchmaking denver: 4 
  • Denver matchmaking: 5 (up from 112)

Currently, I am working with my client Savory Cuisines Catering in Boulder, CO to improve their ranking.  

The process I will follow to improve their rank:

There are more than five steps to help place higher in search engines, but the five below are simple and straightforward steps that anyone can take to improve their rank.

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